Pasta Bag
Subscription Box
Bread Bag
Snack Bars
in a nutshell
Truful Natural Foods is an organic, food-allergy friendly brand, that consumers can rely on for
safe and delicious food.
safe and delicious food.
Truful takes everyone into account, making products that cater to all of the different allergy groups; gluten, wheat, dairy, shellfish/fish, poultry, nuts, and soy.
It's Food That Loves You Back.
It's Food That Loves You Back.
The Challenge
People with food sensitivities face challenges finding safe food due to common allergens, and the risk of cross-contamination in large-scale manufacturing. Strict allergen control and clear labeling are vital for their health and safety.
How can food manufacturers enhance packaging and labeling practices, to better assist people with food sensitivities in easily identifying safe products?
OUR MISSION
At Truful Natural Foods, our mission is to redefine the way people experience organic and allergen-friendly eating. We are committed to crafting delicious, safe, and nourishing food products that cater to a diverse range of dietary needs.
With a focus on organic ingredients and meticulous attention to food allergies, we aim to provide a trustworthy and inclusive solution for individuals avoiding gluten, wheat, dairy, shellfish/fish, poultry, nuts, and soy.
At Truful, we believe in fostering a community of well-being through our wholesome offerings, ensuring everyone can savor the joy of natural, allergen-free living.
At Truful, we believe in fostering a community of well-being through our wholesome offerings, ensuring everyone can savor the joy of natural, allergen-free living.
#staytru campaign
A social media campaign where Truful consumers are able to share their stories in
a supportive and welcoming environment! The three branches of the campaign are:
#staytru to yourself, #staytru to your community, and #staytru to your family.
The dietary restricted community has the opportunity to come together, to showcase how
Truful Natural Foods has greatly impacted their lives. After users have tagged Truful in their posts and use the #staytru, they have the chance to be featured on the official instagram!
a supportive and welcoming environment! The three branches of the campaign are:
#staytru to yourself, #staytru to your community, and #staytru to your family.
The dietary restricted community has the opportunity to come together, to showcase how
Truful Natural Foods has greatly impacted their lives. After users have tagged Truful in their posts and use the #staytru, they have the chance to be featured on the official instagram!
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tru truck
A food truck, that drives around cities and college towns to provide delicious food to everyone, especially to those struggling to find good food with their dietary restrictions.
The Tru Truck provides meals made from 100% Tru ingredients; safe for everyone to enjoy!
The Tru Truck provides meals made from 100% Tru ingredients; safe for everyone to enjoy!
tru booth
Sampling Booths are always a great way to try new foods! However, Truful wanted to stand out from the crowd. The Tru Booth is a place where grocery store customers can come in and try Truful products, sit down to relax and collect themselves, and even take part in the #staytru campaign! The Tru Booth has a photo-stop where customers can pose with their samples, whatever truful products they decided to buy, or just with friends!
Sampling Booths are always a great way to try new foods! However, Truful wanted to stand out from the crowd. The Tru Booth is a place where grocery store customers can come in and try Truful products, sit down to relax and collect themselves, and even take part in the #staytru campaign! The Tru Booth has a photo-stop where customers can pose with their samples, whatever truful products they decided to buy, or just with friends!
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